Powered up for profits is what I have been since returning from hearing Kathleen Gage speak at a conference in Bellevue, Washington. I wasn’t certain what to expect, but as with any conference I attend I have my notebook in hand and am open to learn from both the speaker and with my fellow attendees. As a side note I write on a notebook rather than type into my laptop because I find I retain information better when it goes from brain to fingers to paper than I do when I mindlessly type into my laptop. Maybe it’s because I am a fast typer and can type every word someone says or maybe it’s because when I type when I am listening to someone talk I kind of zone out. I did not want to zone out at this three day event.
Here are some of the lessons I learned from the Power Up For Profits event. Kathleen shared that, “The greatest business opportunity is when there is a downturn in the economy.” Interesting, but it made sense.
On the first day she cautioned us to not use “lack talking.” This is that talk when you say, “I would do that if only I had the …. fill in the blank… money, time, energy.” We were supposed to listen to our own self-talk and the talk of others and see if we could go the weekend without having lack talking come into our conversations. She said that when you say, “I can’t afford it,” you should turn it around and ask yourself, “What can I do to make it possible?”
“Luck is where opportunity and preparedness meet.”
What are the three reasons we don’t do what we want to/should do?
- Aversion to risk
She also told attendees that you need to “know your ‘why.'” You need to “know it and shout it.” The why is:
- What you do
- Whom you do it for
- How it helps your client
“Massive actions = massive results.”
How can you assess where you are in your business?
- Who you are
- What your expertise is
- What others expect of you
Once you know this you can attract your perfect client.
“It’s not what happens in life, it’s what you do with it.”
Kathleen asked us, “What’s the next one small thing you could do to move yourself and your business forward?” She then shared:
- Ideas aren’t the issue, implementation is
- Launch first. Create later.
- You need to own your message
- Procrastination is fear-based
She also told us to, “Stop trading dollars for hours.” You need to set yourself up for sustainable income streams, she said.
This was a quote that hit home with me, “God’s delays are not God’s denials.”
I came home from the three day weekend with ideas, inspiration and have already implemented one or two of them already. I have my Power Up For Profits workbook at the side of my desk and I thumb through it, and my notes, when I need inspiration. Thank you, Kathleen, for an inspiring weekend!
(Photo is from when I met Kathleen for the first time at the Women In The Pet Industry Network Conference in Oregon in August)
(Photo from Kathleen speaking on stage at her event in October)