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Get Your Blog Some Google Love: 7 tips

Google, it sometimes seems, is the be all and
end all for business owners looking to be found on the Internet. While the
rules change, sometimes before you’ve even implemented them, there are ways to
remain relevant, be found and up your Google rankings when you write a blog
post.

Here are my top tips for gaining Google love:

  1. Always write original content. Don’t be
    redundant – even if you write and post on more than one website in the
    same niche market. While you don’t have to recreate the wheel with your
    posts, you do want to make certain the content has been rewritten even
    though the ideas may be the same.

  • Create
    value for your readers by offering practical advice and relevant
    information. Readers love how-tos, tips and topic articles. Incorporate
    original research into your posts by embedding your experience as an
    expert on that subject matter.
  • Are your
    posts spell and grammar checked? Are your facts correct? If your readers
    are faced with inaccuracies in your facts and spelling errors (which can
    be easily avoided) they may doubt your expertise in the information you’re
    presenting.
  • Write about
    interesting topics with SEO as a secondary idea. Writing a post with only
    SEO (search engine optimization) as your driving force will make your
    posts read like something from a content mill. Sprinkle your keywords into
    the posts but don’t make them so keyword heavy that your message is lost.
  • Are you positioning yourself as an expert? If so, what’s on your
    “resume” that will point to that expertise? If you’re positioning your
    site as a clearinghouse for other experts, make that clear up front. Make
    certain your site reflects who you are and what you do and what sets you
    apart from the competition.
  • What do you have to say that is different from the other bloggers
    that are saying the same thing? It’s true there are no new ideas so you
    need to take your blog posts and find a way to set them apart from the
    thousands of others that are out there. Make certain your unique voice and
    perspective come through in your writing.
  • Is your blog post all about calls to action? Is the post or site
    cluttered with ads and “buy me” promotions? Don’t let your blog posts and
    your ideas be lost in the noise of ads and promotions. While you certainly
    want to have clients buy from you or sign up to work with you, you need to
    do direct them to a different part of your website – don’t bury the
    message of your blog posts in ads.

High
quality, relevant content is your best way to be found by Google and your best way
to ommunicate with your clients and potential clients. Let content be your
guiding force in your blog posts.

4 replies to this post
  1. Based on the laws of the Cosmos and on personal experience gained from working with hundreds of clients from 24 countries, allow me to act as your representative in a dialogue with the Cosmos in search of your love. You will be pleasantly surprised at how quickly you will find out what you had been waiting years for, and had even despaired of never being able to meet with your destiny.

  2. Blog owners should write informational content in their blogs that can attract visitors they should include the latest update and information about the product or their industry. With Google’s latest algorithm updates it is not an easy task to get higher ranking but, if you provide unique content that is not duplicate then it is not a hard task. Make sure that you provide a unique, custom design and images on your blog should be shareable. Instead of just focusing on advertising and content full of keywords provide latest information that can attract visitors.

  3. I blog quite often and I truly appreciate your content.
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